Beer O'Clock Show

Big Beery Night


Earlier this year I lost my Mum to Cancer. Three years ago it was my mother-in-law. Ten years ago it was my Dad.

Two years ago I was a proud ‘dryathlete’ and raised over £500 for Cancer Research as part of the ‘dryathlon’ which was still a (fairly) unique cause back then.

But now we have campaigns in September, November and at least two in January that I’m aware of. This all dilutes the opportunities and passion that people have for fund raising.

A chance discussion with Phil Hardy on Twitter this morning though and we’ve come up with an idea to change that….

Friday 25 September is the day that Macmillan have claimed for their coffee morning. So we thought why not choose that evening to celebrate all that is great about beer?

It’s a simple concept… Choose a beer, drink the beer, Tweet/Instagram your beer using #BigBeeryNight and then ‘pay’ for your beer by donating the cost of it to Macmillan.

The Just Giving page that we’ve set up can be found here and we sincerely hope you get involved in this in any way you can.



  1. I’m all for raising funds for cancer as I too have lost many to this insidious disease and love the sound of your Big Beery Night. But you also mention using ‘dryathlon’ as a way of fundraising? As an ale lover I think you should read this before considering such things in the future –

    • steve

      September 28, 2015 at 9:43 am

      Thanks for your comment Patrick. In terms of completing the ‘dryathlon’, I did that as a personal challenge. I always take things easy in January after the excesses of December and I wanted to do something at that time which meant something to me. I stand by my decision (and would never question others reasoning) to do so. However, it was part of the reasoning behind the Big Beery Night that having three of these months was just far too many. I think we really turned things on its head with the Big Beery Night and we’re hoping that we could make something even bigger from it next year.

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